Tuuwa's Story


In 2004, Dr. Mark Xu injured his knee so badly he thought he would have to end his practice. A third generation TCM Herbologist and Acupuncturist, he drew upon Chinese medicine, his traditional family formulas, and other ancient medicinal practices to create the product that would bring him back his health. 

Tuuwa (too-wah) is the result of Dr. Xu’s 30+ years as a healer, 15+ years of product development and refinement, and a powerful synergy of Traditional Chinese, Ayurvedic, and Indigenous American medicines. Our Tension Relief Oil is clinically-proven to reduce pain and inflammation, and applied daily, has powerful anti-inflammatory effects.

To the Hopi tribe, the Native American peoples native to the southwest of the North American continent, “Tuuwa” means “Earth”. Sourcing our materials from the most natural and sustainable materials all over the world, we named our company Tuuwa to celebrate the origins of our ingredients and our medicine. 

We are proud of our products. The effectiveness of our products speaks for itself, but we invite you to try our sustainable, effective, scientifically backed herbal formulas. 100% Customer Satisfaction Guaranteed.


  • 100% Organic
  • Botanical Oils
  • Essential Oils
  • Herbal Extracts
  • Spices
  • Propylene glycol
  • Petroleum derivatives
  • Phthalates or Parabens
  • Artificial fragrances or colors
  • Toxic synthetic preservatives or emulsifiers

Why We Only Use Natural Ingredients

Tuuwa believes in bringing only pure products to our consumers. Your skin is your body’s largest organ and anything applied to your skin is readily absorbed into your bloodstream. With us you never need to worry about whether or not your skin is safe. Our products contain only the finest botanical oils, essential oils, herbs and herbal extracts, spices, clays, and other natural ingredients. Each formula is lovingly crafted without phthalates, parabens, propylene glycol, petroleum derivatives, artificial fragrances or colors, toxic synthetic preservatives or emulsifiers.

When developing Tuuwa, we were inspired by The Story of Cosmetics, which examines the pervasive use of toxic chemicals in our everyday personal care products. The film reveals the implications for consumer and worker health and the environment, and outlines ways we can move the industry away from hazardous chemicals and towards safer alternatives. Please take a few minutes to watch this video about the cosmetics industry by The Story of Stuff Project.

What is Herbal Boost?

Many of our products contain “Herbal Boost” which is used for classification in the product name. Herbal Boost is our proprietary blend of herbs and herbal extracts taken from primarily traditional Chinese Medicine, Ayurveda and also Native American medicine. The blends of herbs used are combined in such a way to promote optimal wellness of the skin as well as the whole body.

Traditional Chinese Medicine is an ancient holistic form of medicine most well-known in the United States for acupuncture. However, herbology is an integral part of this practice. And by herbs we mean everything from actual herbs, spices, roots, rhizomes, seeds, grains, fungi, and even certain fruits and barks! Almost all of these ingredients are taken from nature. Find our herbal products here!

Letter from the President

"As a wellness practitioner and an immigrant from China, I have dreamed of a world where we can use the gifts that nature to enrich our lives.

For many years, I studied ancient Chinese, Ayurvedic and Native American healing traditions.  With this knowledge and inspiration, I selected the best ingredients to formulate a new line of natural, high quality, environmentally friendly personal care products and supplements.

In choosing a name for our company we wanted to be mindful of our origins and true to our purpose.  "Tuuwa" means "Earth" in Hopi, which is a perfect word to represent our products.  Our commitment in creating these products is to use only the purest ingredients that come straight from the earth.

The earth is the source of the most potent medicines available to man, and has has been worshipped and honored by native peoples for millennia.  In modern times, people have grown apart from the earth and its healing energy.

Tuuwa helps bridge this gap with specialty products that contain the highest quality herbs, flowers, roots, essences, clays, oils, extracts, waters, creams and serums.

At Tuuwa, our main purpose is to reconnect people to the natural healing power of our great earth.  We call this connection "the unity of wellness" and we invite you to experience it."


Mark Xu

President of Tuuwa